NCPRSA Recognizes Top PR, Marketing and Communications Programs at 2016 InSpire Awards

2016-inspire-awards-sliver-inspire-award-bronze-inspire-awardOctober 17, 2016 – Communications, public relations and marketing professionals from across central and eastern North Carolina converged at NC State University’s McKimmon Center for the North Carolina Public Relations Society of America (NCPRSA) Annual InSpire Seminar & Awards.

For the first time, the NCPRSA combined their Annual Seminar and InSpire Awards Banquet into one event. The theme bringing public relations professionals together was “Know Thine Audience,” to learn from industry leaders including Tania Garcia Richardson, Senior Manager, Global Talent Acquisition at Red Hat, Karen Albritton, CEO/President of Capstrat, Richard D. French, Chairman & Chief Executive Officer of French/West/Vaughan, Pam Saulsby, veteran broadcaster and multi-Emmy award-winning news journalist, and Jason deBruyn, Data Reporter with WUNC and formerly with the Triangle Business Journal.

“For reporters, agencies, corporations, nonprofits, associations, and government offices, as well as solo practitioners, knowing your audience is critical to the practice of public relations,” said Robert Carver, President of the NCPRSA. “This year’s focus is industry leading and cutting edge, providing our attendees a look at effective best practices though the InSpire Seminar, as well as recognizing the best programs from individuals and organizations implementing these practices through the InSpire Awards.”

The InSpire Awards recognized the best public relations, communications and marketing programs in 2015 submitted by organizations and individuals throughout central and eastern North Carolina by honoring their work with a 2016 Silver or Bronze InSpire Award.

French | West | Vaughan took home the Silver InSpire Award for Best in Show for Reputation / Brand Management for their campaign “NC State ISE Rises to No. 2 National Ranking.” Clairemont Communications won the Bronze InSpire Award for Best in Show for their Creative Tactics program “Lincoln Apartments Moves into Downtown Raleigh.”

NCPRSA’s 2016 Annual InSpire Seminar & Awards premier sponsors NC State Department of Communication and Brand Fuel, as well as silver sponsor Transitions LifeCare were recognized for their support of the public relations profession.


2016 Silver InSpire Award Winners


French | West | Vaughan

Community Relations: Showcasing the Best of the West: Dude Ranch-Style

Integrated Communications: Meet Me for Midnight

Marketing – Consumer Products/Services: Pendleton Midnight Launch

Reputation / Brand Management: NC State ISE Rises to No. 2 National Ranking

Clairemont Communications

Events and Observances: Raising the Barn, Wendell Falls Grand Opening

G&S Business Communications

Internal / Employee Communications: A Step Change to Better Health with Acuron® Corn Herbicide



2016 Bronze InSpire Award Winners


G&S Business Communications

Annual Reports: We Are Knowles

Shaw University

Brochures: Holiday Brochure

Clairemont Communications

Creative Tactics: Lincoln Apartments Moves into Downtown Raleigh

S&A Communications

Editorials / Op-Ed Columns: Smith Anderson Guest Article on

Kim Morris PR

Feature Stories: Feeding the World, Engineering Technologies for the Food Value Chain

S.T. Wooten Corporation

Magazines: Beyond the Specs


Media Relations: 30th Annual International Festival of Raleigh, Discover the World in Raleigh

McKeeman Communications

Public Service Announcements: Your Small Change Makes a Big Difference, RMHC of NC Donation Boxes

French | West | Vaughan

Social Media: Meet Me for Midnight

Websites: Meet Me for Midnight Landing Page

Lt. Col. Robert Carver, North Carolina National Guard

Video News Releases / Satellite Media Tours / Internal / External Video Programs: Saving STARBASE


About the NCPRSA InSpire Awards:
The NCPRSA InSpire Awards was modeled after the national PRSA’s Bronze and Silver Anvil Awards. InSpire Awards nominations are open to all public relations, communications and marketing agencies, teams, and solo practitioners. Silver InSpire Awards recognize entire programs or campaigns demonstrating the highest standards of performance in the profession by incorporating sound research, planning, execution and evaluation. Bronze InSpire Awards honor specific tactics and components of programs or campaigns. Both the Silver and Bronze InSpire Awards winners must demonstrate exemplary professional skill, creativity and resourcefulness.

North Carolina Chapter of the Public Relations Society of America, Inc., (NCPRSA) represents public relations professionals and organizations throughout central and eastern North Carolina. Affiliated with Public Relations Society of America (PRSA), the world’s largest professional public relations association, the NCPRSA serves to advance the practice, advocacy, ethics, education and the profession of public relations. For more information on the NCPRSA visit or connect on Facebook at or Twitter at @NCPRSA.


NCPRSA Recognizes Top PR, Marketing and Communications Programs at 2016 InSpire Awards