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2020 Is The Year for Branding Visibility

2020 Is The Year for Branding Visibility

Branding is important, for both organizations and individuals. Whether you are a small or large company; a for-profit or non-profit; and regardless of your industry sector, company size, or location, you and your business should have a 2020 brand strategy and implement it.

Video’s Compelling Power

In this short example, Heyden Communications and Your Local Studio demonstrates the compelling power a video has when crafted with...

Loyalty is Profitable

Loyalty is Profitable

Loyalty is Money. Be Loyal and Follow the Money. Loyalty is big business. Here are 10 compelling reasons customer loyalty...

Triple What Communication Model

What? Get the message across effectively. Getting your message across effectively in any situation is critical. In business, it directly...

NCPRSA Recognizes Top PR, Marketing and Communications Programs at 2016 InSpire Awards

NCPRSA Recognizes Top PR, Marketing and Communications Programs at 2016 InSpire Awards

October 17, 2016 – Communications, public relations and marketing professionals from across central and eastern North Carolina converged at NC...

the-secret-to-customer-service-experience

The Secret to Customer Service? Experience

What is the secret to customer service? Understanding the customer experience. In Adobe’s new Marketing Cloud ad, a suave secret...

Tape Face - Great Product to Great Marketing

Tape Face: The Power of Marketing a Great Product

I was recently reminded the power of marketing a great product. The NBC show America’s Got Talent 11 season has...

Dark Social Heyden Communications

Going Dark – Dark Social: What is it?

Dark Social defined. Think dark energy. The term “dark social” was coined in 2012 by The Atlantic editor Alexis C....

The Engine Behind Product Marketing Innovation is Observation

The Engine Behind Product Marketing Innovation, Observation

What if there were a secret to design innovation to build and market products for consumers? There is and it...

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