Ten Time-Sensitive Communication Tips

Ten Time-Sensitive Communication Tips

When writing under pressure, use these ten time-sensitive tips to effectively communicate critical information, from PSAs, press releases internal memos, public letters, blogs, text alerts, and other communication forms and vehicles.

  1. Be brief – For emergencies and urgent, time-sensitive communication, always be as brief as possible.
  2. Be direct – Get right to the point with the critical information. Provide specific instructions and clear actions that the reader should take.
  3. Be accurate – Be as specific as possible with verifiable information from reputable, trusted sources.
  4. Be concise – Eliminate unnecessary phrases or jargon that slows down reader comprehension. Do not abbreviate critical names and terminology.
  5. Be complete – Confirm all critical information, details, and actions are captured by conferring with stakeholders and key representatives.
  6. Write for readability – Write to ensure your reader will comprehend. For the general public write at an 8th-grade reading level. For more technical audiences, include links or sources readers can visit to learn more detailed information.
  7. Rewrite – Perform rewrites, ensuring the reader can quickly understand relevant actionable information.
  8. End with action – End with the ways readers can contact you or the appointed representative, where they can find more detailed information, and advise them if further updates will be forthcoming.
  9. Read out loud – Read what you write out loud. Have a colleague read it out loud if possible.
  10. Update – Keep track of the date and time verified information is communicated. As new verified developments unfold, make those updates and communicate them clearly in sequence.

These tips will enable you to communicate clearly and inform your audiences in a timely manner.