Strategy

Video’s Compelling Power

In this short example, Heyden Communications and Your Local Studio demonstrates the compelling power a video has when crafted with...

Loyalty is Profitable

Loyalty is Profitable

Loyalty is Money. Be Loyal and Follow the Money. Loyalty is big business. Here are 10 compelling reasons customer loyalty...

the-secret-to-customer-service-experience

The Secret to Customer Service? Experience

What is the secret to customer service? Understanding the customer experience. In Adobe’s new Marketing Cloud ad, a suave secret...

Know Yourself, Know Your Competition

Know Yourself, Know Your Competition

If you know your competitor and know yourself, you need not fear the result of engagements. If you know yourself...